OCTOBER 2023 AFTERMARKET 65 EYEBROW www.aftermarketonline.net Promotion at AI Assistant AI Assistant has promoted Helen White to the role of Operations Director. The company provides robotic process automation (RPA) to automate lead generation and marketing tasks for automotive businesses, including phone calls, service bookings and test drives. Before joining AI Assistant, Helen was Head of CRM at Inchcape for over 10 years, and also worked at Mercedes-Benz UK, as well as in a number of marketing roles for retailers across the network. Commenting on her new role, Helen said: “I’m looking forward to helping to shape innovative product implementations for all our new customers, as well as working with our existing clients to find new ways they can use automation to unlock efficiencies and empower their people to focus on revenue generation.” AI Assistant Director, Ritchie Kelk added: “Helen has already proved to be a vital asset for the business as we have introduced our range of automation and AI solutions into the motor industry. As a senior management team, we are excited about the contribution she will make to the future strategic development of the business.” New specialist for Core Diagnostics Core Diagnostics has appointed Martyn Shaw as ADAS and Diagnostics Specialist. Previous roles for Martyn include 11 years in technical sales at Hella Gutmann. Martyn said: “ADAS, hybrid and EV technology is growing all the time and technicians are now required to be more like software engineers. There’s no doubt that remote diagnostics is going to be the next big area of growth in our industry and it’s exciting to be at the forefront of it with Core Diagnostics.” Core Diagnostics CEO Mark Fleming added: “Martyn’s knowledge – not only on diagnostics, but ADAS, hybrid and EV technology – is second to none. He’s a real asset to the Core Diagnostics team as we continue to grow the brand and expand the business to offer complete ADAS solutions.” Martyn’s arrival at Core Diagnostics follows the appointment of Technical Sales Director Neil Hilton, who joined from Hella Gutmann in April. Follow us on Facebook @aftermarketmagazine New Commercial VP at WAI Europe Ongoing changes across the UK and European operations of WAI continue, with Vice President for Sales EMEA Ramon Hoekman becoming Commercial Vice President for Europe, reporting into WAI Europe President Richard Welland. Commenting on Ramon’s promotion, Richard said: “Ramon has consistently demonstrated remarkable dedication and passion for driving growth within our organisation. We have full confidence that his expanded responsibilities will further propel our success in Europe and ensure that we remain at the forefront of our industry.” Ramon first joined WAI in 2007 as a Business Development Manager, working his way up to VP Sales EMEA, before his most recent promotion. New BDMs for Maverick Diagnostics Two new Business Development Managers have been appointed at Maverick Diagnostics. Matt Oddie, formerly of Opus IVS, and Glenn Hopkins, who joins from GSF Car Parts, will cover the north and south respectively. Commenting on how he and Glenn are helping to bring Maverick’s offering to garages, Matt said: “Effective diagnostics is an important part of working on a vehicle. Our tools keep up with the guided diagnostics needed; Service functions, coding, programming, security gateways, software updates and component protection. Our message is to invest in training and the future now.” Maverick Diagnostics M.D Andy Brooke added: “Both Matt and Glenn are experts in their field, so, unsurprisingly, they have made outstanding starts to their Maverick careers. We are acutely aware of the need to visit more workshops throughout the UK, showcasing the latest and upcoming technologies and how our OEM dealer tools turn a challenge into a solution.”
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