Aftermarket April 2024

NEWS www.aftermarketonline.net APRIL 2024 AFTERMARKET 7 Follow us on Facebook @aftermarketmagazine It’s a try! Garages across home nations join Eurorepar network Eurorepar Car Service has kicked off Springtime by welcoming new centres based in all four home nations to its 260-stong network. KFA Commercials of Bellshill and Central Garage in Motherwell represent Scotland, while Newport-based Mustoes Specialist Vehicle Body Repairs roars for Wales. Meanwhile Northern Irish sites Crosseys Garage in Lisburn and Graham’s Autos in Ulster join a number of new sites in England including 4 Tonnes Automotive Centre in Birmingham, Walkers Garage in Northallerton and Advance Motors in Maidenhead. Chris Jones, Head of Network & Business Development Manager at Eurorepar Car Service, said: “With spring already upon us, we’ve had a busy start to the year channelling our support into our new centres in each of the home nations. As with all of our members, we’re helping garages with the backing they need to be resilient in an ever-changing industry landscape. Whether they’re on target for a goal or tackling a tricky period, we’re here to help and support.” For more information, visit: www.eurorepar.co.uk Garages that have used Google Business Profiles to build their website may have seen their pages disappear last month due to Google disconnecting the service. Visitors to a closed website would have encountered a ‘page not found’ error with a redirect to the garage’s Google Business Profile, which remain in place until 10 June. While the switch-off was announced by Google in January, aftermarket online expert Jim Lang said many businesses will not have realised: “This will only affect businesses that have exclusively created their online presence using a Google Business Profile website.” Jim added: “For a garage to establish its position and take more market share, it’s imperative that it can be easily found online and is visible above and among the garage’s competitors in the search results.” For more information, visit: https://garage-services-online.co.uk/freeGarages lose websites as Google turns off service BookMyGarage launches new listing system BookMyGarage has launched a new programme that promotes those garages that have the best feedback and reviews. Via the new Tier Programme, garages will be automatically promoted as part of the recently launched Accelerate marketing package. BookMyGarage Chief Marketing Officer Jessica Potts said: “The development of the Tier Programme was always part of the overall plan for what we see as a concerted initiative that takes the customer search for a local garage, to a whole new level.” The BookMyGarage Tier Programme has three levels: Silver, Gold and Top Tier, with each offering physical and digital badges, enhanced visibility in the listings and, for those who reach the Top Tier, exclusivity as the only-such garage in their area, a status that comes with a seat on the newly formed BookMyGarage council. Garages who participate in Accelerate, to which the Tier Programme is directly linked, receive their own marketing programme as well. For more information, visit: www.bookmygarage.com NEWS In association with: Automotive aft software desig Business mana e easy- reporting processes in on s, stock mana Integrate your sale termarket gned for the agement age. -to-use pack d gement, accounting an factors Motor 7/10 Used by 7 Autopart For further information or to request a demo, pleas www.mamsoft.co.uk/autopart or call us on 01226 35 se visit 52901

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