May 2019

36 AFTERMARKET MAY 2019 AUTOMECHANIKA BIRMINGHAM 2019 www.aftermarketonline.net Morris Lubricants Morris Lubricants will be on Stand K110, and is celebrating its 150th anniversary at Automechanika Birmingham, while also showcasing its latest lubricants, including the Multivis engine oil range, suitable for both petrol and diesel engines. The company will have technical experts on hand to answer questions about the latest OEM approvals, specifications and emerging lubricant technologies, while the commercial and sales teams will also be available. Meanwhile, Morris’s Automotive Product Manager Adrian Hill will be returning to the Seminar Theatre. The company also aims to bring some special guests to the event. Details will be revealed closer to the time. Visitors will also be able to take a step into augmented reality as Morris Lubricants displays its latest update to the Morris AR app. The company’s online lubricant selector WHATOIL? will also be on show Andrew Simms, Morris Lubricants’ Marketing Executive comments: “Our objective is to continue to raise the profile and awareness of the Morris Lubricants brand as a major force within the UK automotive lubricants industry.” NGK Visitors to NGK on Stand N170 will have the chance to compete on a virtual reality racing simulator with the person recording the fastest lap time over the three-day show winning the BoxClever Cup and a Amazon Echo Plus. In addition, the first 200 garage visitors to the stand will each receive a free LED Pocketstar torch. In terms of product, the company will be displaying its soon-to-be released new NTK camshaft and crankshaft sensors, ‘5-wire’ Lambda sensors and Mass Air Flow (MAF) and Manifold Absolute Pressure (MAP) sensors alongside its OE spark plugs and glow plugs and ignition coils. Mark Hallam, Marketing Manager, NGK Spark Plugs (UK) Ltd, says: “We are looking forward to welcoming garage visitors on to our stand and telling them about our new components which confirm the NTK electronics brand as the complete, one-stop shop for replacement sensors. Our staff will be available to talk to workshops about the full range of our ignition components which they fit daily in their workshops. Plus, there will also be the chance for visitors to receive some fantastic gifts, making it a must- visit event.” Walker Products Walker Products will be exhibiting again at this year’s Automechanika Birmingham event. They will be at Stand E114 showcasing their latest technological advancements and product line expansions. The company is encouraging visitors to contact them to secure one-on-one meetings at the information by emailing saleseurope@walkerproducts.com . ECOBAT ECOBAT Battery Technologies (EBT), formerly Manbat, will be using the dual platforms provided by its stand in Hall 20, as well as the event’s official workshop presentation area, to publicise ONE BOX, its all-in-one Stop/Start battery analysis and replacement solution “Our national research has revealed that typically only 57% of independent garages fit Stop/Start batteries,” says EBT Senior Marketing Assistant Laura Jones. “To discover that such a low percentage of workshops fit AGM and EFB batteries, points to either a lack of awareness or the assumption that fitting them is complicated and costly.” John Bentley, EBT’s Technical Sales and Training Manager, continues: “By providing a combination of products, which together allow workshops currently turning work away that would typically be charged at more than £185, ONE BOX opens the way to access new business and increased profits through a straightforward and practical solution,” Visitors can find EBT on Stand H154. Hella always put on a big show