April 2021

APRIL 2021 AFTERMARKET 15 give the A005 EVO excellent fuel efficiency and enhance its overall snow potential. Sustainable When looking to the future, Bridgestone’s commitment to providing sustainable mobility and advanced solutions can be seen in the fact that around 30% of all new OE fitments developed by Bridgestone EMIA in 2020 were created specifically for EVs. From its ologic technology, created specifically for BMW’s all-electric i3, to the pioneering ENLITEN Technology, Bridgestone has always supported the development of EVs through groundbreaking tyre technologies. As well as shaping a sustainable future of mobility in its product output, Bridgestone is showing equal commitment to investing in greener practices in the development of those products, as 2020 proved. Virtual Tyre Modelling represents the future of tyre development at Bridgestone, and its already in use today. The technology enables Bridgestone to create a digital twin of the tyre at its development stage, reducing the volume of physical prototype tyres, and subsequently raw materials, needed, and cutting the product development time by up to 50%. Thanks to Bridgestone’s continued advancement and application of the technology in 2020, 20% fewer experimental tyres were used in the development phase of OE tyres in EMIA from 2019. Furthermore, thanks again to the use of Virtual Tyre Modelling and the rise of indoor testing, Bridgestone EMIA reduced the distance of its fleet tests for OE by 25% from 2019 to 2020. Cutting-edge We’re pushing the boundaries of what is possible in engineering to deliver new cutting-edge products that are developed in more advanced and sustainable ways to offer a superior performance. In our Turanza T005, Weather Control A005 EVO, Duravis All Season and Potenza Sport we do believe we have one of the most impressive consumer product portfolios in the marketplace today. It’s also great that we’ve been able to work in partnership with the world’s leading car manufacturers to meet our collective environmental goals and shape a more sustainable future of mobility, via our ENLITEN technology. echno T logy en driv Built on our OE engineer our full-service aftermark ing and testing expertise, et steering and suspension solution offers premium advanced diagnostics , A technical support , makin better and further right parts combined with training , DAS calibration and g vehicles drive cleaner , through their lives. delphiaftermarket.com DelphiTechnologies isabrandofBorgWarner Inc. Potenza Sport